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Launching a new business is a question of control and planning. Any business, new or existing, must pass through three main phases: Phase 0 - Feasibility study and fund-raising Phase I - Market validation and consolidation Phase II - Market expansion and diversification All these phases need to implement strict control over 6 areas of work that any CEO or Entrepreneurs need to be acquainted with: FINANCE - STRATEGY - OPERATIONS - COMMUNICATION - SALES - ADMIN. My program aims at enabling you to acquire both knowledge and specific tools that will enable you to fully explore the financial sustainability of any future business idea while strengthening your understanding of the business environments, from BANKING/PE/VC to CONSUMER products. In details: FINANCE > Questions: How profitable your business is? How do you value your assets? What do investors look at? What are your market shifts and penetration assumptions for the future? STRATEGY > Questions: What is my Value Creation and Value Capture? Who are my competitors and what is my unique Competitive Advantage? How do I innovate? What are my corporate vision and values? OPERATIONS > Questions: What is my cost structure? How can I scale and reduce fixed costs? Can I find better/cheaper suppliers? COMMUNICATIONS > Questions: What do I communicate on? Who is my target? How can a logo and a set of graphical elements communicate correctly who we are?? SALES > Questions: Is my Business Development team doing a good job? Can I create financial incentives for both my team and my customers? I am offering the right product? Should we consolidate or diversify our services and products? ADMINISTRATION & LEGAL > Questions: How do I set up an offshore/inshore company? How should I structure all my contracts? Am I having suitable legal coverage? How should I manage access to finances and distribute power within my team?
First, the theory and history of international trade and the place of business in global trade are summarized. Next, the parallel topic of globalization and its impact on international business is reviewed. Then, the varied political, economic, and ethical environments in which international business must operate are discussed. Finally, current international trade agreements and national trade laws and regulations are presented. Without understanding the context of international business, international managers and leaders will indeed find success difficult
Conducting sessions through PPT, solving past papers, teaching through interesting methods like role plays, quizzes, worksheets. Interactive sessions and feedback after every class. connecting each topic to real-life examples.
I will help you address not only business issues but issues of a more personal nature, like finding career fulfillment and figuring out what's most important to you. A good coach will keep you accountable. I will outline what I need from you, time and action-wise. I will help you defining goals, crafting strategies for growth, or devising a plan for reviving a struggling brand.